The best organisations strive to continuously improve in order to deliver excellent products and services to their customers. One effective way of understanding what your organisation needs to do to improve, is to regularly engage with as many of your stakeholders and customers as possible, taking time to understand their perspectives, views and feelings about your organisation and the products and services you provide.
Whatever approach you take to engagement, it is clear that in order to be effective and of value, you will need a way to capture the information gathered from your customer engagement strategy in one place, in order that it can be leveraged to provide the insight you need to support your continuous improvement strategy.
The Customer engagement suite comprises four modules: Activity manager; Survey manager; Customer engagement website; and Intelligence and reporting. These modules can be provided in any combination to suit the particular needs of your organisation.
Streamline administration: easily administer all of your engagement activity in one place; managing your customer engagement and involvement activities and survey campaigns through the user intuitive tool.
Empower customers: enable your customers to get involved via a self-service customer engagement web portal.
Increase customer insight: gain insight on your customers and their preferences, opinions and perceptions.
Actionable insight: report and fully understand the costs, impact and outcomes that engagement is having on your business.